DESIGN AESTHETICS & ITS ORIGIN

The origin of the textile industry can be traced back to ancient Egypt as well as India around 3000BC. Cotton was most prevalent in India and has been mentioned in 'Rigveda' for the use of textiles. During the Mughal era, fine 'Muslins' were produced, these were hand-painted along with printed motifs. 

The spinning wheel i.e. 'Charkha' was invented in India and brought to Europe in the middle ages. The 'Charkha' became an important symbol of Indian as a nation. For Indians, it represented unity, skill and purity. It gave birth to cottage industry providing employment for many. A wide array of cultures and traditions have made India as one of the most iconic place in the world, where lots of experiments with weaving took place. There are generations within families who are known for their skill by their family name for a particular style of weaving and printing.

Today, textile exports of India are a significant contributor to the Indian economy. Modern techniques in textiles have become sophisticated in production and thus also responsible for the term 'fast fashion'. Unfortunately, this has caused the traditional crafts to disappear in rural India. Recently, there has been a rising awareness among modern designers to revive the artisanal work, which is complemented with contemporary fashion.

As a fashion designer, it is important for us to revive the old artistry of weaving, printing, hand-made embroideries and many other skills. At Suruchi Parakh Couture, our motto is to appreciate the history and art of textiles and provide employment opportunities in remote places as well as encourage everyone else to celebrate this beautiful art through our clothes.
Further recommended sources for your reading interest:
http://www.vam.ac.uk/content/articles/i/indian-textiles-introduction/
http://www.indian-heritage.org/alangaram/textiles/textiles.html

"I travel a lot within India to seek lost crafts to make it a part of my designs, curiosity to find out more and learn more is exciting and I don't get tired easily"


Suruchi Parakh

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